About This Project
Brand Strategy
Art Direction
Photo & Video Art Direction and Production
Brand Merchandise
Collateral Design
Iconography & Illustration
Social Media Strategy & Design
Website Design

The brand:


We were approached by two founders who had a vision to bring coaching and counseling services that are different from the mainstream. A space to ignite intentional change providing evidence-based, relationship-focused counseling and accredited leadership and performance coaching. Our assignment started with naming the business, and moved on to the verbal and vision brand identity, photo and video, digital assets, and a marketing campaign.


Ethos= was born out of this creative collaboration.